World
of payment is advancing technologically, it has increased
possibilities for cardholders and merchants to connect globally. Card
holders can make payments while using mobile devices, and enjoy
multiple payment methods at a time. Technological advancement has
made easy to detect and protect data with the help of tools andstrict policies.
Online
frauds have cost billions of dollars to companies, cutting their
earning dramatically. Online and offline frauds are increasing
rapidly, with each retailers losing at least $3 for every fraud they
incur in the year 2014. This was $2.79 in 2013, especially mobile
frauds which are driving these costs higher each year.
How Ecommerce Mitigate Fraud?
It
is a challenging task to entirely eliminate frauds, but necessary
steps can be taken to ensure network is
secure. Security protocols,
antiviruses, and firewalls can help protect against hacking
attempts.Updating software problems ensure sensitive data of business
is safe. There are many ways to protect business, here are some of
them:
-
Increase awareness of fraud trends
-
Partner with payment processors who are verified
-
Using encrypt transactions for confidential information
-
Ensure Login and tokens are changed on regular basis
-
Policies for accessing confidential data
-
Security checks using antivirus programs
-
Customers to log into accounts before making purchase
Payment
frauds can not only hurt merchants but customers as well.
Aggressively protection against frauds can improve bottom line and
the reputation.
How
to prevent friendly Frauds
-
Saving IP Address: If you keep record of IP addresses, it will help a lot. It is usually on merchant receipt, and can be used to challenge chargebacks as supporting evidence. For example, a person belongs to certain town, and the IP address also belongs to same town, then suspicion can be back on card owner.
-
CVC Data Collect: You can request security code during the checking process. These are three digits at the back of MasterCard, Visa, and four digits on American express cards.
-
Signature for the goods: If you don’t know the customer, then it is better not to leave deliveries at the door of your customer. A signature is important, it can help prevent claims that state goods not arrived.
-
Keep communication records:keep records of communication because these can be used as an evidence. Live chat sessions, emails and other communication material should kept as personal record to fight against chargebacks. You can claim that customer was aware of transaction and participated.
It
is a Bluff: You
may face a situation where a customer demand refund stating
that card was compromised. If you have doubts about validity of this
claim then be polite, but make sure to mention they should contact
the bank immediately because their card have to be deactivated. Ask
that to send you a message once it has been done, and provide you
evidence before refunding. If you have evidence such as IP
address and
communication, make sure to point it out.
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